JCPenney has launched a discount online store that lets you buy from local brands and shop for online.

The retailer has teamed up with the online retailer Shopify to offer a discount on select brands, and also has a special offer for shoppers in the UK.

The deal starts today, and can be used to save up to 30% on select online purchases, including clothing, shoes and home decor.

The discount applies to all products and prices, and is valid for UK residents only.

For more information, go to shopify.com/jcpenneys.jp