Bitcoin Basics

Cash App has evolved from a peer-to-peer payments platform into a comprehensive suite of financial tools.

During my time as a designer on the Bitcoin team, I collaborated with cross-functional partners to create Bitcoin Basics, Cash App's first financial education tool.

Since its launch in August 2024, Bitcoin Basics has more than doubled clickthrough rates to bitcoin education compared to the previous informational site.

If you'd like to learn more about this project or my product design approach, please get in touch.